CX Platform
Immersive AR + Real-Time Product Sync

1. USER & MARKET RESEARCH

🎯 Strategic Visual: Channel breakdown – promise vs delivery

🎨 UX Visual: Omnichannel shopper journey

2. PRODUCT STRATEGY

Vision:

Create immersive, trusted product experiences that reduce friction and build confidence

Pillars:

○ Real-time availability across all channels

○ 3D/AR visualization

○ Feedback integration loop

🎯 Strategic Visual: End-to-end product + inventory sync diagram

🎨 UX Visual: AR flow showing “See it in your space” touchpoint

4. ROADMAP

Q1 Build AR prototype for key categories, define inventory APIs

Q2 Connect PIM/IMS to mobile, web, in-store systems

Q3 Launch feedback loop + event tracking

Q4 Optimize checkout UX and product detail page content

🎯 Strategic Visual: Tech stack map with CX surface areas

🎨 UX Visual: Product page wireframes with AR + live inventory

5. UX PROCESS

● Prototyped 3D tools in ARKit / WebXR

● Ran mobile UX tests with buyers from multiple demographics

● Created parallel flows for web, mobile, and kiosk experiences

● Used analytics from behavior events to refine flows

🎨 UX Visuals:

● Cross-channel flow chart

● AR interaction overlay

● A/B test layout with click tracking

7. IMPACT

8. REFLECTION